After a lot of rumors and expectations about Apple's recent iPhone sales, Apple confirmed today that iPhone sales are down from previous years.
iPhone-XS
The sharp drop in iPhone sales has led to Apple's eventual recognition of the decline in iPhone sales from previous years and the company has begun to set new expectations for iPhone sales in the first quarter of 2019.
In a letter to Apple investors on Wednesday, Tim Cook said Apple had begun to set new expectations for the first quarter of 2019, as the company's first quarter revenue forecast fell from $ 93 billion to $ 84 billion.
Apple also set an expected profit margin of 38% while operating expenses were set at $ 8.7 billion. Tim Kim also explained why Apple had changed its expectations for the company's first forecast in November that iPhone phones had made limited promotions.
Several recent reports have confirmed that the latest versions of the iPhone XS, XS Max and XR have not achieved sales as high as Apple's expectations. Apple's latest strategy for promoting iPhone XR and discounts offered by the company For new versions.
The sharp decline in iPhone sales came as a surprise to Apple, where the company has put a lot of expectations for sales of recent releases, but Apple is finally testing the decline in sales experienced by the giants of the manufacture of the phone, despite the level of success and widespread spread of Apple during the years Past.